Company progressive in cultivating successful Digital & Business Operations & Strategies

Tag: digital strategy

Introduction to Supply-Side Platforms (SSP)

There is no question that the effort of driving users to your website is a top priority for companies.  Users generate traffic, which generates advertising inventory in the form of Page Views & Impressions (IMPs). 

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Your website is your calling card and without one, well don’t expect anyone to call.  

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Digital Advertising Guide: Industry Terms


With Digital Advertising growing year after year, more and more professionals are entering the Digital Ad Space.  If your business has a digital presence, you should know the language.

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